Ford Escape: “Exterior” | “4 Wheel Drive” | “Lift”


COMMERCIAL
ROLE: Senior Flame Artist / VFX Compositor
VENDOR: Ntropic
AGENCY: Team Detroit
DIRECTOR: Andrew Sinagra

The above featured FX reel covers the CG aspects of these spots, of which I contributed a few car comps. I had to pull this one from an old Ntropic “making-of,” since I don’t have the original spots. But for the most part, this contains the nuts and bolts of all three.

And although not featured in breakdown fashion, there was a tremendous amount of practical car beauty and road/environment clean-up. Lens flares and unwanted reflections required removal. Tires, rims, headlights, grills, and badges needed further emphasis in detail and brightness. Windows had to be tinted, and body contours needed to be exaggerated.

The various highways received their own fresh coat of asphalt, removing cracks and potholes, as well as a new coat of paint for the dividing lines. Bridges had water stains removed and concrete wall guards had scrapes and scuffs cleaned off.

Surprisingly, out of all the environments, the garage required the most work, transforming the interior space into the cleanest, most organized space on the planet to store a Ford.

Some stylized endcard backgrounds featured cityscape matte paintings and sandy oceanside views. I always thought some of the focal choices used to emphasize the car came off a bit weird, almost like miniature photography. But that’s what was directed.

Lincoln: “No Other Anything” | “All Things Equal” | “Something”


Lincoln: “No Other Anything”

Lincoln: “All Things Equal”

Lincoln: “Something”

COMMERCIAL
ROLE: Senior Flame Artist / VFX Compositor
VENDOR: Public VFX
CLIENT: Lincoln, Ford
AGENCY: Team Detroit
DIRECTOR: Lance Accord

Lincoln gets a facelift for their luxury brand of vehicles, with the help of John Slattery, aka “Mad Men’s” Roger Sterling. Interesting that an actor portraying an ad man is the one doing the actual selling this time around. Prophetic, serendipitous, or simply ironic?

These three spots were primarily a 2D job done in Flame, with 3D support in the form of hold out mattes (from tracked geo), match-moved floor textures, and additional camera tracks to integrate matte paintings.

There were the usual suspects – removal of camera car reflections; replacement of dashboard monitors; and tinting of windows, and brightening of headlights.

A few flopped plates were introduced, as well, requiring correction of badges, license plates, and additional body features, so as not to read backwards.

Also, sets needed to be re-lit through color correction, using camera tracks and mattes projected on cards. And in a few instances of Slattery in the driver’s seat, motion blur needed to be removed after stabilization. That was a bit tricky, since there’s quite a bit of detail in his facial features, and he’s also delivering dialogue.