Nintendo: “World of Wonder”

ROLE: 2D Lead / Senior Nuke Artist / VFX Compositor
VENDOR: Motion Theory
CLIENT: Nintendo
AGENCY: Leo Burnett – Chicago
DIRECTOR: Bryan Godwin

Nintendo’s “World of Wonder” campaign promoted three game titles for its DS handheld platform. The concept focused on a group of Nintendo DS-playing kids, who through their gameplay, are transported to an imaginary world where their gaming materializes into reality.

As a boy plays “Mario Kart,” he’s in the middle of a racetrack with Mario in the lead. And as a girl plays “Nintendogs,” puppies interact with all the kids in the dog park. It’s a playful spot meant to be somewhat campy and corny, as well as highly stylized.

I worked on a number of shots for the “Mario Kart “and “Nintendogs” sequences. All the kids and puppies were shot on large greenscreen stages. All the characters and environments were matchmoved and created in CG, with some additional tracking tweaks and 2D effects added in comp.